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Do you remember the discotheques and the glamour of 1980s? Can you recollect the scenes where people wearing dresses made of shiny and metallic fabrics are glittering and sparkling because of the reflection of disco lights? Which fabric am I talking about? Yes, you are right. I am talking about Lurex. Hello, this is Tushar from Charu Creation Pvt Ltd, a fashion fabric company at Nehru Place, New Delhi. So what is Lurex?

Lurex is the registered brand name of the Lurex Company, Ltd. for a type of yarn with a metallic appearance created in 1946. “Lurex” also refers to cloth created with the yarn. The Lurex yarn is made up of thin aluminum strips, wrapped around layers of plastic films. This wrap-up makes the yarn stronger and also helps in retaining the glitter of the metal. But long before the invention of Lurex, metallic materials were already mixed to give the fabrics shine and elegance. There are records, from the Middle Ages, of the use of gold cut in very small strips, molded and wrapped in silk or cotton.

This made the product expensive and took great craftsmanship which made it a symbol of wealth, power, and luxury. Since they were metallic strips, they came with their specific shortcomings. The ribbon-like cross-sectional weave of Gold and Silver had a cutting edge which left the fabric with a harsh, rough feel to it. Apart from gold, other metallic strips got tarnished and lost their shine with time. Moreover they were also inflexible and stiff. And this is where Lurex found its USP. Lurex is light weight, does not tarnish, and is strong enough to be used in power looms to make complex woven fabrics, making new metallic fabrics possible.

In comparison to the kind of metal-like yarns constructed before, lurex came out to be soft and easy to handle. Given its softness and construction, weaving lurex is easier while keeping its charm intact. It is available in different colors and effects. Furthermore, it is versatile in its application. Besides getting woven, it can also be knitted. From being super malleable, moldable to the body, and slight transparent, Lurex is also great for draping and pleating. Friends, we can serve you with a variety of Lurex Blend Fabrics ranging from Viscose lurex , Polyester lurex, Cotton lurex, silk lurex and many more blends of lurex fabrics in colors like golden, silver and copper.

All of these fabrics can be dyed according to your requirements. Friends, I want to acknowledge you for watching this video. I hope that samples made out of our fabric collection would help you to win orders from your respective buyers and strengthen your business in these challenging times. For any further enquiry, you may also call us at +91-9971106200 or email us at charu@charu.org.in. If you find this information useful, please subscribe to this Youtube channel to get more useful information. Thanks a lot


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Do you know that around 63 per cent of women struggle to find the right fit in retail clothing? Do you know that due to poor fit around 70 percent of the time the retail garments, garments which have been produced on mass scale, are either returned or rejected without even being worn once?

Besides loss of personal time and money, the problem of misfit in retail garments, garments produced on mass scale is leading to the dumping of clothes which in turn is having a disastrous effect on the environment. The textiles industry is the second biggest polluter after oil as about 3.8 billion pounds of clothing are being dumped annually. One of the major factors behind dumping of clothes is the problem of misfit. So what is the solution. The solution is – Mass customization instead of mass production. Factors like efficient manufacturing, digital inventory options and virtual customisation have led to the advent of a concept called mass customisation—the production of products that meet individual tastes with minimal waste. So now the important question is How is mass customisation done? The first and the most important thing in mass customisation is the 3-D Body Scanner. 3-D body scanner measures 110 body measurements in less than five seconds with an accuracy of 99.9 percent which makes things smooth for the consumer and also for the brand in creating an outfit that fits properly. Also, it saves a lot of time.

Next important thing is digital customization using 3-D Pattern Software. So this software allows the visualization of any garment pattern in 3 D, based on real fabric characteristics. Just imagine, you walk into a fabric store and you choose few fabrics. Now, this software would quickly turn your chosen fabrics into different virtual garments. Moreover, you would have the option of making changes to the virtual garments at the spot. You could change the collar, the sleeve or the neckline style the way you want. The next very interesting innovation is the 3D Virtual Try on. So with the help of 3D Virtual Try on, you can see yourself dressed in the virtual garments made by the 3D software using your body measurements provided by the 3 D scanners on any screen. It could be the screen of your mobile phone, your PC, TV, anything. Isn’t it amazing? So to sum up, mass customisation reduces the chances of returns, eliminates excess stock inventory and thereby leads to zero or no inventory.

Zero inventories save a huge amount of waste from being dumped annually into the environment. Friends, the technologies that I have shared with you is not something belonging to the distant future. Brands have already started using it. An Indian brand called Samshék managed by the sister-brother duo Samishka Bajaj and Abhishek Bajaj are already using these technologies. Friends, I want to acknowledge you for watching this video

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Hemp fabric is a type of textile that is made using fibers from the stalks of the Cannabis sativa plant. This plant has been recognized as a source of extraordinarily tensile and durable textile fibers for millennia, but the psychoactive qualities of Cannabis sativa have recently made it harder for farmers to produce this immensely beneficial crop.hemp has a similar texture to cotton, but it also feels somewhat like canvas.

Hemp fabric is not susceptible to shrinkage, and it is highly resistant to pilling. Since fibers from this plant are long and sturdy, hemp fabric is very soft, but it is also highly durable; while a typical cotton T-shirt lasts 10 years at the most, a hemp T-shirt may last double or triple that time.

Some estimates suggest that hemp fabric is three times stronger than cotton fabric. In addition, hemp is a lightweight fabric, which means that it is highly breathable, and it also effectively facilitates the passage of moisture from the skin to the atmosphere, so it is ideal for hot climates.

It is easy to dye this type of fabric, and it is highly resistant to mold, mildew, and potentially harmful microbes. Hemp fabric softens with each washing, and its fibers don’t degrade even after dozens of washings. Since it’s also relatively easy to produce organic hemp fabric sustainably, this textile is practically ideal for clothing.

The primary use of hemp fabric is apparel. Examples of garments commonly made with hemp include dresses, skirts, pants, jackets, T-shirts, hoodies, and clothing for children. Hemp fabric is also used in home textiles particularly for making towels due to its high absorbency and durability.

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Hello, this is Tushar Bhatia from Charu Creation Pvt. Ltd. So, this Buyer’s Guide series on Curtains will consist of videos on topics like Types Of Curtains, opacity, curtain style, materials, curtain pattern, curtain length, curtain features, etc. In the last video, I explained different Types of Curtains & Opacity of curtains. In this video, I will explain different Curtain Styles and Curtain Materials

A) Curtain Styles So the first type of curtain style is 1. Casual: Casual curtains are a popular choice in bedrooms, bathrooms, and kitchens. Casual curtains will lend themselves to an easy, not-too-serious vibe. These curtains often feature grommet and eyelet or tab top attachments, and they’re rarely used with a valance.

2. Classic: Classic styles are universally popular in any room in the home. Classic curtains are often used with valances and additional accessories to create full window treatments. These curtains feature a classic, timeless appeal and are often seen in design styles like classical, country and bohemian styles.

3. Contemporary: Contemporary curtains provide a fresh interpretation of classic styles. They’re most commonly available in shades of grey and earthy tones that are inspired by nature. Sometimes, brighter and bolder colors are used to provide a pop of color in an otherwise subdued space. Contemporary curtains often feature rich textures and provide a sophisticated look that isn’t overly styled or pretentious. 4. Modern: Modern curtains generally reflect modern design in general. Modern designs are usually minimal and often incorporate metal along with eco-friendly materials as well. While solid colors are ever popular with modern curtains, bold patterns with clean lines or abstract elements are also very popular. Depending on the style of the room, modern curtains can create a powerful design statement Another important factor when selecting curtains is the materials they’re constructed from.

A curtains material serves several purposes beyond being decorative. Thinner materials are used to create sheer or semi-sheer materials while thicker materials are used in semi-opaque and blackout curtains. Depending on the materials, the curtains may also possess additional features as well.

1. Cotton: Cotton is a popular choice for many different applications. Cotton is semi-sheer, so it lets in lots of light while still providing a moderate level of privacy. Cotton curtains are often layered with other fabrics to create a complete window treatment. You’ll see cotton curtains in many different styles, and it’s a viable choice for any room in the home. Cotton curtains are also easy to clean, which makes them even more versatile.

2. Linen: Linen curtains are a bit heavier than cotton, while still maintaining an easy, casual vibe. They let in a moderate level of light while providing an additional level of privacy. Linen can be a bit more difficult to clean than cotton. It’s probably not the best choice for dusty environments as the rough texture of linen can act as a magnet for dust.

3. Velvet: Velvet curtains are another popular material. This material is best if you’re looking for the most privacy possible. The heavy material also keeps out drafts and reduces outside noise. Velvet is a popular choice for bedrooms with light-sensitive sleepers. It’s also a great fabric to use to create a more dramatic effect on your windows. Velvet is usually cleaned professionally, as it’s a difficult fabric to clean. So, if upkeep is a concern, you may want to steer clear of this fabric.

4. Silk: Silk is a beautiful and luxurious fabric that is used to produce a broad range of different types of curtains.

It’s semi-sheer and depending on how thick the silk is, it may let in lots of light, or a limited amount of light. Silk is a popular material in classic and contemporary curtain styles. Silk is difficult to clean, and usually, requires professional help for cleaning. So, you may want to consider the upkeep costs before investing in silk curtains.


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In this video which happens to be the first one i will describe different types of curtains: A) Types of Curtains: So the first type of curtain is 1) Panel Pair: Panel pair curtains feature two separate curtain panels. This type of curtain is popular in classic and contemporary styles. With a panel pair, you place a curtain on either side of the window.

To close these curtains, you’d pull each panel together. Panel pair curtains can be tied back to create a symmetrical look for your window treatment. 2) Single Panel: With a single panel curtain, one panel covers the entire window. The panel can be pulled to either side to open, and it can be tied back to create a modern, asymmetrical look. These types of curtains are popular in modern and casual styles. 3) Window Treatment Set: A window treatment set includes everything you’ll need to create a full window treatment. A window treatment set almost always includes one or two curtains and a valance. Some window kits also include accessories like tiebacks and a curtain rod. 4) Valance: A valance is a short curtain that hangs at the top of your curtains. These are an optional decorative addition. Valances are a great way to complete a look. These curtains are available separately, or as part of a window treatment set.

You can use a valance without additional curtains in windows with blinds, or to add a decorative flair on windows where full curtains aren’t desired. 5. Window Scarf: A window scarf is similar to a valance. It’s a long, thin piece of curtain fabric that is hung from the top of the window. Window scarfs are a great way to create a dramatic look with your window treatment. 6. Liner Curtain: liners are another optional add-on, and they’re used to provide an additional level of versatility to your curtains. Many people opt to add a liner with sheer curtains, so they have more options when it comes to privacy, and light allowance. Curtain liners often have additional features as well.

For example, they may be thermal, or noise-blocking. The second factor that one should consider before buying curtains is Opacity. Different opacity curtains suit the needs of different rooms and applications. To determine which curtains you need, ask yourself some questions. -: Do you want the curtains to let through some sunlight when they’re drawn or none at all? -:

How much privacy do you need your curtains to provide? -: Do you need your curtains to provide additional features, besides its decorative function? So, if we categorize curtains according to opacity then the first type of curtain is the

a) Sheer Curtain: Thin, semi-transparent fabrics are the basis of sheer curtains. These curtains provide the most daylight in a room when the curtain is closed. Sheer curtains also provide the least amount of privacy, and they serve any additional purpose beyond being decorative. This kind of curtain is most popular in living rooms and dining rooms. Some decorators add a liner to sheer curtains. In doing this, you’re able to enjoy the beauty of your sheer curtains while also being able to benefit from added privacy and additional features.

b) Semi-Opaque: Semi-Opaque curtains are like a blend between sheer curtains and blackout curtains. They allow some daylight into the room when they’re closed. They also provide more privacy than sheer curtains. These curtains are a popular choice for any application.

c) Blackout: Blackout curtains allow the least amount of light to enter a room when they’re closed. These curtains are made of heavier weight materials and often have built-in linings. Blackout curtains provide the most privacy, and they often have additional features beyond their decorative purpose. People often use blackout curtains in bedrooms, dens, theaters, or any other area where keeping out natural light is a concern. Sometimes, blackout curtains are used behind sheer curtains to provide additional features and a more polished look than what you can achieve with a simple curtain liner.


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Which fabric for Face Mask? My unique designs, my unique patterns for the Designers Face Masks are ready. These Designer Masks are going to rock the market but I am not sure which fabric should I use to make Designer Face Masks? Should I use any fabric to make a Designer Face Mask?

Does the choice of fabric make any difference? If you are looking for answers to these questions, then my friend this video is for you! Hello, this is your friend Tushar from Charu Creation Pvt Ltd. The 2 most important things to remember while choosing a fabric for mask is, first, the fabric must be dense enough to capture viral particles.

A very simple way of deciding whether a fabric is a good candidate for making masks or not is to hold it up to a bright light. If light passes really easily through the fibers and you can almost see the fibers, it is not a good fabric. If it is a denser weave of thicker material and light does not pass through it as much, that’s the material you want to use. That is the reason that knit fabrics should be avoided for making masks because they create holes when they stretch, which the virus could get through. The second important factor is the breathability quotient. Can a person breathe with ease through the fabric? Tests performed at the Wake Forest Institute for Regenerative Medicine in North Carolina, USA show that tightly woven 100% cotton fabric of dense weave is an appropriate fabric to make masks as it has filtration effectiveness of more than 50% even against 0.02 Micron Bacteriophage MS 2 Particles. Remember, Coronavirus is 0.1 Micron, 5 times larger than Bacteriophage MS 2 Particles. Moreover, according to a study, tightly woven 100% cotton fabric of dense weave has 3% better breathability than a 3 Ply Surgical Mask.

Cotton fabric is an cost effective option but if your pocket allows you can also opt for Silk and Linen. Silk has filtration effectiveness of 54% while Linen has filtration effectiveness of 62% against 0.02 Micron Bacteriophage MS 2 Particles. Talking about breathability quotient, It is 11% more easier to breath through Silk than a 3-Ply while Surgical Mask while one can breathe through a linen fabric face mask with 25% more ease than a 3 ply surgical mask.


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Are you in to the profession of Garment Manufacturing? Would you like to save your precious time and energy by getting all your Knit fabric requirements along with Woven and Non-Woven fabric requirements fulfilled under one roof? If yes, then this video is for you.

Hello, this is Tushar from Charu Creation Pvt Ltd, a fashion fabric company at Nehru Place, New Delhi. It is a challenge for Garment Manufacturers, Designers, Merchandisers and Fabric Purchase Managers especially in this post Corona Era to hop from one fabric shop to another, to deal with multiple fabric suppliers to collect the appropriate fabrics for manufacturing garments.

We at Charu have decided to tackle this issue faced by our clients by introducing a collection of Knitted fabrics. Now, besides woven and non-woven fabrics, Charu shall be serving you with a wide variety of Knitted fabrics in Cottons like Cotton hoisery, Cotton single jersey, Cotton pique, Cotton slub jersey; in polyesters like Poly Sherpa, Plain as well as Printed Poly Velvet Lycra, Poly Knit, Poly Knit foil, Poly Velvet Foil; in Viscose fabrics like Viscose Single Jersey. We are fully ready to do bulk production of knitted fabrics. Friends, I want to acknowledge you for watching this video. I hope that samples made out of our fabric collection would help you to win orders from your respective buyers and strengthen your business in these challenging times.

For any further enquiry, you may also call us at +91-9971106200 or email us at charu@charu.org.in. If you find this information useful, please subscribe to this Youtube channel to get more useful information. Thanks a lot


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Bhaiya, kurti ke liye kitna meter kapda lagega? Agar fabric ki width 42 inches hai toh plazzo kitne meter fabric mein banega?

Kya 2.5 meter mein crop top ban jayega? Yeh saare questions sune sunaye hain. Yeh hain aapke questions.

Hello, Namaskar main hoon aapka Mitr Tushar, Charu Creation Pvt ltd, jo ki ek fashion fabric company hai, Nehru Place, New Delhi mein. Log aajkal apne kapde, apne garments apni soch ke according banana chahte hain, experiment karna chahte hain, conventional se thoda hat ke karna chahte hain, apne kapdo ko, apne clothes ko apne hisab se customize karana chahte hain par unko 1 challenge aata hai. Unhe pata nahi chal paata ki who jo garment banana chahte hain usme fabric, usme kapda kitna lag ga. Aur issi karan log apne customized clothing ke plan ko drop kar dete hain.

So, we at charu have come up with a solution for this problem. Iss problem ko solve karne ke liye humne ek detailed document prepare kara hai jo aapko baateyega ki aaj ke prevelant, running women aur men garments mein broadly kitna kapda lagta hai. Yeh document aapko yeh bhi baateyega ki agar Kapde ki width 42 inches hai toh kapda kitna lagega aur agar kapde ki width 54 inches hai toh kapda kitna lagega. Yeh hi nahi, yeh document apko home furnishing items jaise curtains, pillow covers, table runners, etc ke baare main bhi information dega. Yeh document aapki help karega aapki customized clothing ki wish ko poora karne mein, aapki thinking, appki soch ki chaap aapke kapdo tak laane mein.

Main aap sab ka bahut aabhari hoon ki apne apna samay nikal kar yeh video dekha. Main aasha karta hoon ki hamare kaapde, hamare fabrics aapke jeewan main sakaratmak prabhav laayenge, ik postive impact laayenge.


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Besides being a loom, Jacquard is also referred as a fabric and as a weave. Jacquard is an intricately woven pattern. The pattern is neither embroidered nor printed but woven directly into the fabric. The motif or image on a jacquard often appears in a different color or texture than the rest of the material, but it could also be the same color.

Jacquard designs can be from the very complex to as simple as a repeating geometric pattern. In fact it would not be wrong in saying that literally anything that can be imagined could be reproduced through the jacquard. Multiple color threads can be used to create a jacquard weave, resulting in complex gradations and patterns—landscapes, portraits, and other unique motifs are possible in a jacquard.

While it takes longer to create a jacquard weave, the result is a stretchy and more stable fabric than basic weaving yields. The drape and durability of the finished jacquard ultimately depends upon the type of fibers used in the weave. Fabrics such as Brocade, Brocatelle, Damask, Piqué, Tapestry, etc. fall under the category of Jacquard fabrics as these fabrics are woven on Jacquard loom fabric.

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